Small instant cameras are hugely popular. The thrill of holding the image in your hands is reflected in the sales figures, and manufacturers like Fujifilm and Polaroid are selling cameras by the bucketload.
How well the Polaroid I-2 will sell is anyone’s guess, but the price may put a slight damper on the excitement. Because this is a more advanced camera than you usually get from Polaroid.
What you do get is a three-lens autofocus system, Bluetooth and app control, and manual control.
“We’ve long dreamed of creating a high-end Polaroid camera and giving people more choice in analogue photography – a choice that many passionate photographers have told us they want,” says Polaroid CEO Oskar Smolokowski.
“To develop the I-2, we expanded our engineering team and spent more than four years designing and refining every element. It’s the best camera we’ve ever made and a milestone in our journey.”
Polaroid also says they opted for a LiDAR (Light Detection and Ranging) sensor, which detects the distance to the subject and adjusts the focus.
The camera also has manual settings and a viewfinder that displays the selected settings. There are six different shooting modes and the camera can be controlled via an app.
The Polaroid I-2 is also compatible with i-Type, 600 and SX-70 film and has a 49mm filter mount.
The price is listed at €699.
